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C L A R I A N H O S P I T A L S
A campaign to reintroduce Clarian's PhysicianLink network to get doctors talking. But not in a Grey's Anatomy kind of way. To see more of this award-winning campaign, give us a call.
A campaign to reintroduce Clarian's PhysicianLink network to get doctors talking. But not in a Grey's Anatomy kind of way. To see more of this award-winning campaign, give us a call.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgeiH9H3KKs2cyJnICBPOGbZXcC3-TLe6Poz9udIz26htU_RciritodSOL93J9vg77oLjj2VDh9v7aL63i4GZQlxaEmxLWa6vDpmvf8zPNU_hdCPM3kfwJ8hle-Pmv0tqItZ6LcCUy9Fxc/s400/hrwjennair1.jpg)
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J E N N - A I R
80% of their salespeople were men. However, the top salespeople were women because they talked more about practical, everyday usage versus science and technology. We took our cue from the top of the sales force to create sales tools that would help sell the real value of the appliances.
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